OCW visitor donation campaign
MIT OpenCourseWare launched our first visitor donation campaign yesterday, with the theme “Invest in Open.” We’ve been accepting donations through the site for some time, but in the next month we’re reaching out and asking our visitors to take their support to the next level. While MIT OpenCoureWare is fully funded for the next few years, we are beginning the transition from a grant-supported project to a program sustained by an NPR-style mix of corporate sponsorships, visitor donations and continued support from MIT.
Visitor donations is not expected to be the largest of our revenue streams, but is is nonetheless an important one as it provides the wiggle room that we need to continue to innovate above and beyond our core publication activities. Visitor donations will provide some of the core support, but elements of our operation such as our mirror site program and new features such as our Highlights for High School portal will in the future be heavily dependent on the amount of support we receive from our visitors.
Please support OCW during this campaign and help us demonstrate that our visitors will be a viable element of our ongoing funding in the future, and demonstrate your support by including our blog badge on your site: